for W3c validation

Facebook announced the 25 recipients of their fbFund who received $25k grants today — BarTab was on the list and the description caught my attention:

Send a drink to a friend, with Facebook! BarTab allows users to send real drinks to each other for only $1. Drinks are redeemed through the user’s cell phone at partnered bars and restaurants.

I think a lot of pieces will have to fall into place for this to work, but there is potential for this application to both improve drinking for the 21-30 crowd and increase overall sales at bars & resaurants. Here are a few challenges they’ll need to overcome:

• critical mass of bar goers
• awareness with bar owners
• technology inside of bars to enable someone to redeem tickets/credits with a mobile phone

Which gets me thinking — Yelp should buy this application, or build this same functionality themselves. They’ve already got two of the three pieces to the puzzle.