Published Date: July 20, 2011

Some of you may think I have some grand answers to this question given that I worked for Zillow for close to five years. But, unfortunately for you, I don’t have any secret information that would help me make a better guess as to what their shares are truly worth than you do. That said, I do have one leg up on the average person outside the Zillow walls — I know the people inside the walls. I’m a big believer that, at the end of the day, success is all about people and execution. There are a lot of smart people at Zillow. A lot. And they have all been through the trenches before. I know they will figure out how to make this company succeed. Experience is worth something; in fact, the experience of the management team was almost the sole reason I pursued a job with them so hard in 2005; I’d say that turned out to be a good decision on my part.

So, what’s the company ultimately worth? I’d say the company is worth more than a billion dollars on brand power alone. Zillow is a verb – not many websites EVER make it to that point. So a billion dollars for the brand, and then add whatever revenue prospects you want on top of that. In other words, A LOT of money (35.77 per share at the end of day 1 trading) — and I hope it continues to increase for obvious reasons.